Огроооомное тебе человеческое спасибо :-) :-) :-) Скажи, а получится составить 10 вопрос и перевести еще один текст до завтра?
Retailing.
Retailing is the business of selling products to the general public. Most retailers sell from shops and stores which are called outlets. Many companies have large retail chains which are organized nationally and sell the standardized selections of product. Their outlets are often in shopping centers(malls), where there is a large variety of stores in the same location. Many large retailers operate from out of town locations with parking facilities, known as either hypermarkets or superstores. Department stores such as Harrods in London are large shops which sell a wide variety of products, usually from a city center location. They are organized in departments, each with its own manager.
For example, one of the most successful retailers in Britain is Riches Sounds, a little-known, cut-price retailer of hi-fi equipment with 28 shops in the UK. Richer Sounds is very profitable. In 2000 Richer Sounds made profit of more than 3ml pounds on sales of almost 48 m.pounds. The founder of the company is Julian Richer. Не wanted to go into business even when he was a schoolboy. Не bought second-hand equipment, did it up and resold. Now his business brings him huge profit. Richer Sound sells discounted hi-fi. Stock turnover is rapid and the company's smallest position gives it flexibility to take advantage of deals offered by manufacturers.
One of the Richer Sounds success secrets is marketing. Good marketing bring much profit. The prices are reasonable there. More over the company is ready to beat the price by up to 50% if you will see the same product cheaper. Good service is another priority. Staff are trained not to be pushy. And of course the emphasis is on fun. If it is raining the customers are given a free umbrella. In summer they get Chilly-Willy, for example. "We have a laugh", Richer says. "We don't take ourselves seriously but we do take our customers seriously".